Privacy policy

We are very delighted that you have shown inte­rest in our enter­prise. Data protec­tion is of a parti­cu­larly high prio­rity for the manage­ment of the Hotel Goldener Anker. The use of the Internet pages of the Hotel Goldener Anker is possible without any indi­ca­tion of personal data; however, if a data subject wants to use special enter­prise services via our website, proces­sing of personal data could become neces­sary. If the proces­sing of personal data is neces­sary and there is no statu­tory basis for such proces­sing, we gene­rally obtain consent from the data subject.

The proces­sing of personal data, such as the name, address, e‑mail address, or tele­phone number of a data subject shall always be in line with the General Data Protec­tion Regu­la­tion (GDPR), and in accordance with the country-specific data protec­tion regu­la­tions appli­cable to the Hotel Goldener Anker. By means of this data protec­tion decla­ra­tion, our enter­prise would like to inform the general public of the nature, scope, and purpose of the personal data we collect, use and process. Further­more, data subjects are informed, by means of this data protec­tion decla­ra­tion, of the rights to which they are entitled.

As the controller, the Hotel Goldener Anker has imple­mented nume­rous tech­nical and orga­niza­tional measures to ensure the most complete protec­tion of personal data processed through this website. However, Internet-based data trans­mis­sions may in prin­ciple have secu­rity gaps, so abso­lute protec­tion may not be guaran­teed. For this reason, every data subject is free to transfer personal data to us via alter­na­tive means, e.g. by telephone.

1. Defi­ni­tions

The data protec­tion decla­ra­tion of the Hotel Goldener Anker is based on the terms used by the Euro­pean legis­lator for the adop­tion of the General Data Protec­tion Regu­la­tion (GDPR). Our data protec­tion decla­ra­tion should be legible and under­stan­dable for the general public, as well as our custo­mers and busi­ness part­ners. To ensure this, we would like to first explain the termi­no­logy used.

In this data protec­tion decla­ra­tion, we use, inter alia, the follo­wing terms:

• a)    Personal data

  Personal data means any infor­ma­tion rela­ting to an iden­ti­fied or iden­ti­fiable natural person (“data subject”). An iden­ti­fiable natural person is one who can be iden­ti­fied, directly or indi­rectly, in parti­cular by refe­rence to an iden­ti­fier such as a name, an iden­ti­fi­ca­tion number, loca­tion data, an online iden­ti­fier or to one or more factors specific to the physical, physio­lo­gical, genetic, mental, economic, cultural or social iden­tity of that natural person.

• b) Data subject

  Data subject is any iden­ti­fied or iden­ti­fiable natural person, whose personal data is processed by the controller respon­sible for the processing.

• c)    Proces­sing

  Proces­sing is any opera­tion or set of opera­tions which is performed on personal data or on sets of personal data, whether or not by auto­mated means, such as coll­ec­tion, recor­ding, orga­ni­sa­tion, struc­tu­ring, storage, adapt­a­tion or altera­tion, retrieval, consul­ta­tion, use, disclo­sure by trans­mis­sion, disse­mi­na­tion or other­wise making available, alignment or combi­na­tion, rest­ric­tion, erasure or destruction.

• d)    Rest­ric­tion of processing

  Rest­ric­tion of proces­sing is the marking of stored personal data with the aim of limi­ting their proces­sing in the future.

• e)    Profiling

  Profiling means any form of auto­mated proces­sing of personal data consis­ting of the use of personal data to evaluate certain personal aspects rela­ting to a natural person, in parti­cular to analyse or predict aspects concer­ning that natural person’s perfor­mance at work, economic situa­tion, health, personal prefe­rences, inte­rests, relia­bi­lity, beha­viour, loca­tion or movements.

• f)     Pseud­ony­mi­sa­tion

  Pseud­ony­mi­sa­tion is the proces­sing of personal data in such a manner that the personal data can no longer be attri­buted to a specific data subject without the use of addi­tional infor­ma­tion, provided that such addi­tional infor­ma­tion is kept sepa­ra­tely and is subject to tech­nical and orga­ni­sa­tional measures to ensure that the personal data are not attri­buted to an iden­ti­fied or iden­ti­fiable natural person.

• g)    Controller or controller respon­sible for the processing

  Controller or controller respon­sible for the proces­sing is the natural or legal person, public autho­rity, agency or other body which, alone or jointly with others, deter­mines the purposes and means of the proces­sing of personal data; where the purposes and means of such proces­sing are deter­mined by Union or Member State law, the controller or the specific criteria for its nomi­na­tion may be provided for by Union or Member State law.

• h)    Processor

  Processor is a natural or legal person, public autho­rity, agency or other body which processes personal data on behalf of the controller.

• i)      Reci­pient

  Reci­pient is a natural or legal person, public autho­rity, agency or another body, to which the personal data are disc­losed, whether a third party or not. However, public autho­ri­ties which may receive personal data in the frame­work of a parti­cular inquiry in accordance with Union or Member State law shall not be regarded as reci­pi­ents; the proces­sing of those data by those public autho­ri­ties shall be in compli­ance with the appli­cable data protec­tion rules accor­ding to the purposes of the processing.

• j)      Third party

  Third party is a natural or legal person, public autho­rity, agency or body other than the data subject, controller, processor and persons who, under the direct autho­rity of the controller or processor, are autho­rised to process personal data.

• k)    Consent

  Consent of the data subject is any freely given, specific, informed and unam­bi­guous indi­ca­tion of the data subject’s wishes by which he or she, by a state­ment or by a clear affir­ma­tive action, signi­fies agree­ment to the proces­sing of personal data rela­ting to him or her.

2. Name and Address of the controller

Controller for the purposes of the General Data Protec­tion Regu­la­tion (GDPR), other data protec­tion laws appli­cable in Member states of the Euro­pean Union and other provi­sions related to data protec­tion is:

Hotel Goldener Anker

Opern­straße 6

95444 Bayreuth

Germany

Phone: +49 (0) 921 / 78 77 74 — 0

Email: info@anker-bayreuth.de

Website: https://anker-bayreuth.de

3. Cookies

The Internet pages of the Hotel Goldener Anker use cookies. Cookies are text files that are stored in a computer system via an Internet browser.

Many Internet sites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique iden­ti­fier of the cookie. It consists of a character string through which Internet pages and servers can be assi­gned to the specific Internet browser in which the cookie was stored. This allows visited Internet sites and servers to diffe­ren­tiate the indi­vi­dual browser of the dats subject from other Internet brow­sers that contain other cookies. A specific Internet browser can be reco­gnized and iden­ti­fied using the unique cookie ID.

Through the use of cookies, the Hotel Goldener Anker can provide the users of this website with more user-friendly services that would not be possible without the cookie setting.

By means of a cookie, the infor­ma­tion and offers on our website can be opti­mized with the user in mind. Cookies allow us, as previously mentioned, to reco­gnize our website users. The purpose of this reco­gni­tion is to make it easier for users to utilize our website. The website user that uses cookies, e.g. does not have to enter access data each time the website is accessed, because this is taken over by the website, and the cookie is thus stored on the user’s computer system. Another example is the cookie of a shop­ping cart in an online shop. The online store remem­bers the articles that a customer has placed in the virtual shop­ping cart via a cookie.

The data subject may, at any time, prevent the setting of cookies through our website by means of a corre­spon­ding setting of the Internet browser used, and may thus perma­nently deny the setting of cookies. Further­more, already set cookies may be deleted at any time via an Internet browser or other soft­ware programs. This is possible in all popular Internet brow­sers. If the data subject deac­ti­vates the setting of cookies in the Internet browser used, not all func­tions of our website may be enti­rely usable.

4. Coll­ec­tion of general data and information

The website of the Hotel Goldener Anker coll­ects a series of general data and infor­ma­tion when a data subject or auto­mated system calls up the website. This general data and infor­ma­tion are stored in the server log files. Coll­ected may be (1) the browser types and versions used, (2) the opera­ting system used by the acces­sing system, (3) the website from which an acces­sing system reaches our website (so-called refer­rers), (4) the sub-websites, (5) the date and time of access to the Internet site, (6) an Internet protocol address (IP address), (7) the Internet service provider of the acces­sing system, and (8) any other similar data and infor­ma­tion that may be used in the event of attacks on our infor­ma­tion tech­no­logy systems.

When using these general data and infor­ma­tion, the Hotel Goldener Anker does not draw any conclu­sions about the data subject. Rather, this infor­ma­tion is needed to (1) deliver the content of our website correctly, (2) opti­mize the content of our website as well as its adver­ti­se­ment, (3) ensure the long-term viabi­lity of our infor­ma­tion tech­no­logy systems and website tech­no­logy, and (4) provide law enforce­ment autho­ri­ties with the infor­ma­tion neces­sary for criminal prose­cu­tion in case of a cyber-attack. Ther­e­fore, the Hotel Goldener Anker analyzes anony­mously coll­ected data and infor­ma­tion statis­ti­cally, with the aim of incre­asing the data protec­tion and data secu­rity of our enter­prise, and to ensure an optimal level of protec­tion for the personal data we process. The anony­mous data of the server log files are stored sepa­ra­tely from all personal data provided by a data subject.

5. Subscrip­tion to comm­ents in the blog on the website

The comm­ents made in the blog of the Hotel Goldener Anker may be subscribed to by third parties. In parti­cular, there is the possi­bi­lity that a commenter subscribes to the comm­ents follo­wing his comm­ents on a parti­cular blog post.

If a data subject decides to subscribe to the option, the controller will send an auto­matic confir­ma­tion e‑mail to check the double opt-in proce­dure as to whether the owner of the speci­fied e‑mail address decided in favor of this option. The option to subscribe to comm­ents may be termi­nated at any time.

6. Routine erasure and blocking of personal data

The data controller shall process and store the personal data of the data subject only for the period neces­sary to achieve the purpose of storage, or as far as this is granted by the Euro­pean legis­lator or other legis­la­tors in laws or regu­la­tions to which the controller is subject to.

If the storage purpose is not appli­cable, or if a storage period prescribed by the Euro­pean legis­lator or another compe­tent legis­lator expires, the personal data are routi­nely blocked or erased in accordance with legal requirements.

7. Rights of the data subject

• a) Right of confirmation

  Each data subject shall have the right granted by the Euro­pean legis­lator to obtain from the controller the confir­ma­tion as to whether or not personal data concer­ning him or her are being processed. If a data subject wishes to avail himself of this right of confir­ma­tion, he or she may, at any time, contact any employee of the controller.

• b) Right of access

  Each data subject shall have the right granted by the Euro­pean legis­lator to obtain from the controller free infor­ma­tion about his or her personal data stored at any time and a copy of this infor­ma­tion. Further­more, the Euro­pean direc­tives and regu­la­tions grant the data subject access to the follo­wing information:

  • the purposes of the processing;
  • the cate­go­ries of personal data concerned;
  • the reci­pi­ents or cate­go­ries of reci­pi­ents to whom the personal data have been or will be disc­losed, in parti­cular reci­pi­ents in third count­ries or inter­na­tional organisations;
  • where possible, the envi­saged period for which the personal data will be stored, or, if not possible, the criteria used to deter­mine that period;
  • the exis­tence of the right to request from the controller recti­fi­ca­tion or erasure of personal data, or rest­ric­tion of proces­sing of personal data concer­ning the data subject, or to object to such processing;
  • the exis­tence of the right to lodge a complaint with a super­vi­sory authority;
  • where the personal data are not coll­ected from the data subject, any available infor­ma­tion as to their source;
  • the exis­tence of auto­mated decision-making, inclu­ding profiling, referred to in Article 22(1) and (4) of the GDPR and, at least in those cases, meaningful infor­ma­tion about the logic involved, as well as the signi­fi­cance and envi­saged conse­quences of such proces­sing for the data subject.

  Further­more, the data subject shall have a right to obtain infor­ma­tion as to whether personal data are trans­ferred to a third country or to an inter­na­tional orga­ni­sa­tion. Where this is the case, the data subject shall have the right to be informed of the appro­priate safe­guards rela­ting to the transfer.

  If a data subject wishes to avail himself of this right of access, he or she may, at any time, contact any employee of the controller.

• c) Right to rectification

  Each data subject shall have the right granted by the Euro­pean legis­lator to obtain from the controller without undue delay the recti­fi­ca­tion of inac­cu­rate personal data concer­ning him or her. Taking into account the purposes of the proces­sing, the data subject shall have the right to have incom­plete personal data completed, inclu­ding by means of provi­ding a supple­men­tary statement.

  If a data subject wishes to exer­cise this right to recti­fi­ca­tion, he or she may, at any time, contact any employee of the controller.

• d) Right to erasure (Right to be forgotten)

  Each data subject shall have the right granted by the Euro­pean legis­lator to obtain from the controller the erasure of personal data concer­ning him or her without undue delay, and the controller shall have the obli­ga­tion to erase personal data without undue delay where one of the follo­wing grounds applies, as long as the proces­sing is not necessary:

  • The personal data are no longer neces­sary in rela­tion to the purposes for which they were coll­ected or other­wise processed.
  • The data subject with­draws consent to which the proces­sing is based accor­ding to point (a) of Article 6(1) of the GDPR, or point (a) of Article 9(2) of the GDPR, and where there is no other legal ground for the processing.
  • The data subject objects to the proces­sing pursuant to Article 21(1) of the GDPR and there are no over­ri­ding legi­ti­mate grounds for the proces­sing, or the data subject objects to the proces­sing pursuant to Article 21(2) of the GDPR.
  • The personal data have been unlawfully processed.
  • The personal data must be erased for compli­ance with a legal obli­ga­tion in Union or Member State law to which the controller is subject.
  • The personal data have been coll­ected in rela­tion to the offer of infor­ma­tion society services referred to in Article 8(1) of the GDPR.

  If one of the afore­men­tioned reasons applies, and a data subject wishes to request the erasure of personal data stored by the Hotel Goldener Anker, he or she may, at any time, contact any employee of the controller. An employee of Hotel Goldener Anker shall promptly ensure that the erasure request is complied with immediately.

  Where the controller has made personal data public and is obliged pursuant to Article 17(1) to erase the personal data, the controller, taking account of available tech­no­logy and the cost of imple­men­ta­tion, shall take reasonable steps, inclu­ding tech­nical measures, to inform other control­lers proces­sing the personal data that the data subject has requested erasure by such control­lers of any links to, or copy or repli­ca­tion of, those personal data, as far as proces­sing is not required. An employees of the Hotel Goldener Anker will arrange the neces­sary measures in indi­vi­dual cases.

• e) Right of rest­ric­tion of processing

  Each data subject shall have the right granted by the Euro­pean legis­lator to obtain from the controller rest­ric­tion of proces­sing where one of the follo­wing applies:

  • The accu­racy of the personal data is contested by the data subject, for a period enab­ling the controller to verify the accu­racy of the personal data.
  • The proces­sing is unlawful and the data subject opposes the erasure of the personal data and requests instead the rest­ric­tion of their use instead.
  • The controller no longer needs the personal data for the purposes of the proces­sing, but they are required by the data subject for the estab­lish­ment, exer­cise or defence of legal claims.
  • The data subject has objected to proces­sing pursuant to Article 21(1) of the GDPR pending the veri­fi­ca­tion whether the legi­ti­mate grounds of the controller over­ride those of the data subject.

  If one of the afore­men­tioned condi­tions is met, and a data subject wishes to request the rest­ric­tion of the proces­sing of personal data stored by the Hotel Goldener Anker, he or she may at any time contact any employee of the controller. The employee of the Hotel Goldener Anker will arrange the rest­ric­tion of the processing.

• f) Right to data portability

  Each data subject shall have the right granted by the Euro­pean legis­lator, to receive the personal data concer­ning him or her, which was provided to a controller, in a struc­tured, commonly used and machine-readable format. He or she shall have the right to transmit those data to another controller without hindrance from the controller to which the personal data have been provided, as long as the proces­sing is based on consent pursuant to point (a) of Article 6(1) of the GDPR or point (a) of Article 9(2) of the GDPR, or on a contract pursuant to point (b) of Article 6(1) of the GDPR, and the proces­sing is carried out by auto­mated means, as long as the proces­sing is not neces­sary for the perfor­mance of a task carried out in the public inte­rest or in the exer­cise of offi­cial autho­rity vested in the controller.

  Further­more, in exer­cising his or her right to data porta­bi­lity pursuant to Article 20(1) of the GDPR, the data subject shall have the right to have personal data trans­mitted directly from one controller to another, where tech­ni­cally feasible and when doing so does not adver­sely affect the rights and free­doms of others.

  In order to assert the right to data porta­bi­lity, the data subject may at any time contact any employee of the Hotel Goldener Anker.

• g) Right to object

  Each data subject shall have the right granted by the Euro­pean legis­lator to object, on grounds rela­ting to his or her parti­cular situa­tion, at any time, to proces­sing of personal data concer­ning him or her, which is based on point (e) or (f) of Article 6(1) of the GDPR. This also applies to profiling based on these provisions.

  The Hotel Goldener Anker shall no longer process the personal data in the event of the objec­tion, unless we can demons­trate compel­ling legi­ti­mate grounds for the proces­sing which over­ride the inte­rests, rights and free­doms of the data subject, or for the estab­lish­ment, exer­cise or defence of legal claims.

  If the Hotel Goldener Anker processes personal data for direct marke­ting purposes, the data subject shall have the right to object at any time to proces­sing of personal data concer­ning him or her for such marke­ting. This applies to profiling to the extent that it is related to such direct marke­ting. If the data subject objects to the Hotel Goldener Anker to the proces­sing for direct marke­ting purposes, the Hotel Goldener Anker will no longer process the personal data for these purposes.

  In addi­tion, the data subject has the right, on grounds rela­ting to his or her parti­cular situa­tion, to object to proces­sing of personal data concer­ning him or her by the Hotel Goldener Anker for scien­tific or histo­rical rese­arch purposes, or for statis­tical purposes pursuant to Article 89(1) of the GDPR, unless the proces­sing is neces­sary for the perfor­mance of a task carried out for reasons of public interest.

  In order to exer­cise the right to object, the data subject may contact any employee of the Hotel Goldener Anker. In addi­tion, the data subject is free in the context of the use of infor­ma­tion society services, and notwi­th­stan­ding Direc­tive 2002/58/EC, to use his or her right to object by auto­mated means using tech­nical specifications.

• h) Auto­mated indi­vi­dual decision-making, inclu­ding profiling

  Each data subject shall have the right granted by the Euro­pean legis­lator not to be subject to a decision based solely on auto­mated proces­sing, inclu­ding profiling, which produces legal effects concer­ning him or her, or simi­larly signi­fi­cantly affects him or her, as long as the decision (1) is not is neces­sary for ente­ring into, or the perfor­mance of, a contract between the data subject and a data controller, or (2) is not autho­rised by Union or Member State law to which the controller is subject and which also lays down suitable measures to safe­guard the data subject’s rights and free­doms and legi­ti­mate inte­rests, or (3) is not based on the data subject’s explicit consent.

  If the decision (1) is neces­sary for ente­ring into, or the perfor­mance of, a contract between the data subject and a data controller, or (2) it is based on the data subject’s explicit consent, the Hotel Goldener Anker shall imple­ment suitable measures to safe­guard the data subject’s rights and free­doms and legi­ti­mate inte­rests, at least the right to obtain human inter­ven­tion on the part of the controller, to express his or her point of view and contest the decision.

  If the data subject wishes to exer­cise the rights concer­ning auto­mated indi­vi­dual decision-making, he or she may, at any time, contact any employee of the Hotel Goldener Anker.

• i) Right to with­draw data protec­tion consent

  Each data subject shall have the right granted by the Euro­pean legis­lator to with­draw his or her consent to proces­sing of his or her personal data at any time.

  If the data subject wishes to exer­cise the right to with­draw the consent, he or she may, at any time, contact any employee of the Hotel Goldener Anker.

8. Data protec­tion for appli­ca­tions and the appli­ca­tion procedures

The data controller shall collect and process the personal data of appli­cants for the purpose of the proces­sing of the appli­ca­tion proce­dure. The proces­sing may also be carried out elec­tro­ni­cally. This is the case, in parti­cular, if an appli­cant submits corre­spon­ding appli­ca­tion docu­ments by e‑mail or by means of a web form on the website to the controller. If the data controller concludes an employ­ment contract with an appli­cant, the submitted data will be stored for the purpose of proces­sing the employ­ment rela­ti­onship in compli­ance with legal requi­re­ments. If no employ­ment contract is concluded with the appli­cant by the controller, the appli­ca­tion docu­ments shall be auto­ma­ti­cally erased two months after noti­fi­ca­tion of the refusal decision, provided that no other legi­ti­mate inte­rests of the controller are opposed to the erasure. Other legi­ti­mate inte­rest in this rela­tion is, e.g. a burden of proof in a proce­dure under the General Equal Treat­ment Act (AGG).

9. Data protec­tion provi­sions about the appli­ca­tion and use of Facebook

On this website, the controller has inte­grated compon­ents of the enter­prise Face­book. Face­book is a social network.

A social network is a place for social meetings on the Internet, an online commu­nity, which usually allows users to commu­ni­cate with each other and interact in a virtual space. A social network may serve as a plat­form for the exch­ange of opinions and expe­ri­ences, or enable the Internet commu­nity to provide personal or busi­ness-related infor­ma­tion. Face­book allows social network users to include the crea­tion of private profiles, upload photos, and network through friend requests.

The opera­ting company of Face­book is Face­book, Inc., 1 Hacker Way, Menlo Park, CA 94025, United States. If a person lives outside of the United States or Canada, the controller is the Face­book Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

With each call-up to one of the indi­vi­dual pages of this Internet website, which is operated by the controller and into which a Face­book compo­nent (Face­book plug-ins) was inte­grated, the web browser on the infor­ma­tion tech­no­logy system of the data subject is auto­ma­ti­cally prompted to down­load display of the corre­spon­ding Face­book compo­nent from Face­book through the Face­book compo­nent. An over­view of all the Face­book Plug-ins may be accessed under https://developers.facebook.com/docs/plugins/. During the course of this tech­nical proce­dure, Face­book is made aware of what specific sub-site of our website was visited by the data subject.

If the data subject is logged in at the same time on Face­book, Face­book detects with every call-up to our website by the data subject—and for the entire dura­tion of their stay on our Internet site—which specific sub-site of our Internet page was visited by the data subject. This infor­ma­tion is coll­ected through the Face­book compo­nent and asso­ciated with the respec­tive Face­book account of the data subject. If the data subject clicks on one of the Face­book buttons inte­grated into our website, e.g. the “Like” button, or if the data subject submits a comment, then Face­book matches this infor­ma­tion with the personal Face­book user account of the data subject and stores the personal data.

Face­book always receives, through the Face­book compo­nent, infor­ma­tion about a visit to our website by the data subject, when­ever the data subject is logged in at the same time on Face­book during the time of the call-up to our website. This occurs regard­less of whether the data subject clicks on the Face­book compo­nent or not. If such a trans­mis­sion of infor­ma­tion to Face­book is not desi­rable for the data subject, then he or she may prevent this by logging off from their Face­book account before a call-up to our website is made.

The data protec­tion guide­line published by Face­book, which is available at https://facebook.com/about/privacy/, provides infor­ma­tion about the coll­ec­tion, proces­sing and use of personal data by Face­book. In addi­tion, it is explained there what setting options Face­book offers to protect the privacy of the data subject. In addi­tion, diffe­rent confi­gu­ra­tion options are made available to allow the elimi­na­tion of data trans­mis­sion to Face­book. These appli­ca­tions may be used by the data subject to elimi­nate a data trans­mis­sion to Facebook.

10. Data protec­tion provi­sions about the appli­ca­tion and use of Instagram

On this website, the controller has inte­grated compon­ents of the service Insta­gram. Insta­gram is a service that may be quali­fied as an audio­vi­sual plat­form, which allows users to share photos and videos, as well as disse­mi­nate such data in other social networks.

The opera­ting company of the services offered by Insta­gram is Face­book Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.

With each call-up to one of the indi­vi­dual pages of this Internet site, which is operated by the controller and on which an Insta­gram compo­nent (Insta button) was inte­grated, the Internet browser on the infor­ma­tion tech­no­logy system of the data subject is auto­ma­ti­cally prompted to the down­load of a display of the corre­spon­ding Insta­gram compo­nent of Insta­gram. During the course of this tech­nical proce­dure, Insta­gram becomes aware of what specific sub-page of our website was visited by the data subject.

If the data subject is logged in at the same time on Insta­gram, Insta­gram detects with every call-up to our website by the data subject—and for the entire dura­tion of their stay on our Internet site—which specific sub-page of our Internet page was visited by the data subject. This infor­ma­tion is coll­ected through the Insta­gram compo­nent and is asso­ciated with the respec­tive Insta­gram account of the data subject. If the data subject clicks on one of the Insta­gram buttons inte­grated on our website, then Insta­gram matches this infor­ma­tion with the personal Insta­gram user account of the data subject and stores the personal data.

Insta­gram receives infor­ma­tion via the Insta­gram compo­nent that the data subject has visited our website provided that the data subject is logged in at Insta­gram at the time of the call to our website. This occurs regard­less of whether the person clicks on the Insta­gram button or not. If such a trans­mis­sion of infor­ma­tion to Insta­gram is not desi­rable for the data subject, then he or she can prevent this by logging off from their Insta­gram account before a call-up to our website is made.

Further infor­ma­tion and the appli­cable data protec­tion provi­sions of Insta­gram may be retrieved under https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.

11. Legal basis for the processing

Art. 6(1) lit. a GDPR serves as the legal basis for proces­sing opera­tions for which we obtain consent for a specific proces­sing purpose. If the proces­sing of personal data is neces­sary for the perfor­mance of a contract to which the data subject is party, as is the case, for example, when proces­sing opera­tions are neces­sary for the supply of goods or to provide any other service, the proces­sing is based on Article 6(1) lit. b GDPR. The same applies to such proces­sing opera­tions which are neces­sary for carrying out pre-contrac­tual measures, for example in the case of inqui­ries concer­ning our products or services. Is our company subject to a legal obli­ga­tion by which proces­sing of personal data is required, such as for the fulfill­ment of tax obli­ga­tions, the proces­sing is based on Art. 6(1) lit. c GDPR.
In rare cases, the proces­sing of personal data may be neces­sary to protect the vital inte­rests of the data subject or of another natural person. This would be the case, for example, if a visitor were injured in our company and his name, age, health insu­rance data or other vital infor­ma­tion would have to be passed on to a doctor, hospital or other third party. Then the proces­sing would be based on Art. 6(1) lit. d GDPR.
Finally, proces­sing opera­tions could be based on Article 6(1) lit. f GDPR. This legal basis is used for proces­sing opera­tions which are not covered by any of the above­men­tioned legal grounds, if proces­sing is neces­sary for the purposes of the legi­ti­mate inte­rests pursued by our company or by a third party, except where such inte­rests are over­ridden by the inte­rests or funda­mental rights and free­doms of the data subject which require protec­tion of personal data. Such proces­sing opera­tions are parti­cu­larly permis­sible because they have been speci­fi­cally mentioned by the Euro­pean legis­lator. He considered that a legi­ti­mate inte­rest could be assumed if the data subject is a client of the controller (Recital 47 Sentence 2 GDPR).

12. The legi­ti­mate inte­rests pursued by the controller or by a third party

Where the proces­sing of personal data is based on Article 6(1) lit. f GDPR our legi­ti­mate inte­rest is to carry out our busi­ness in favor of the well-being of all our employees and the shareholders.

13. Period for which the personal data will be stored

The criteria used to deter­mine the period of storage of personal data is the respec­tive statu­tory reten­tion period. After expi­ra­tion of that period, the corre­spon­ding data is routi­nely deleted, as long as it is no longer neces­sary for the fulfill­ment of the contract or the initia­tion of a contract.

14. Provi­sion of personal data as statu­tory or contrac­tual requi­re­ment; Requi­re­ment neces­sary to enter into a contract; Obli­ga­tion of the data subject to provide the personal data; possible conse­quences of failure to provide such data

We clarify that the provi­sion of personal data is partly required by law (e.g. tax regu­la­tions) or can also result from contrac­tual provi­sions (e.g. infor­ma­tion on the contrac­tual partner).

Some­times it may be neces­sary to conclude a contract that the data subject provides us with personal data, which must subse­quently be processed by us. The data subject is, for example, obliged to provide us with personal data when our company signs a contract with him or her. The non-provi­sion of the personal data would have the conse­quence that the contract with the data subject could not be concluded.

Before personal data is provided by the data subject, the data subject must contact any employee. The employee clari­fies to the data subject whether the provi­sion of the personal data is required by law or contract or is neces­sary for the conclu­sion of the contract, whether there is an obli­ga­tion to provide the personal data and the conse­quences of non-provi­sion of the personal data.

15. Exis­tence of auto­mated decision-making

As a respon­sible company, we do not use auto­matic decision-making or profiling.

This Privacy Policy has been gene­rated by the Privacy Policy Gene­rator of the German Asso­cia­tion for Data Protec­tion that was deve­loped in coope­ra­tion with Privacy Lawyers from WILDE BEUGER SOLMECKE, Cologne.

16. Google-Maps

Our website uses Google Maps to display our loca­tion and to provide direc­tions. This is a service provided by Google Inc., 1600 Amphi­theatre Parkway, Moun­tain View, CA 94043 (herein­after: Google).

Through certi­fi­ca­tion accor­ding to the EU-US Privacy Shield

https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active

Google guaran­tees that it will follow the EU’s data protec­tion regu­la­tions when proces­sing data in the United States.

To enable the display of certain fonts on our website, a connec­tion to the Google server in the USA is estab­lished when­ever our website is accessed.

If you access the Google Maps compon­ents inte­grated into our website, Google will store a cookie on your device via your browser. Your user settings and data are processed to display our loca­tion and create a route descrip­tion. We cannot prevent Google from using servers in the USA.

The legal basis is Art. 6 Para. 1 lit. f) GDPR. Our legi­ti­mate inte­rest lies in opti­mi­zing the func­tion­a­lity of our website.

By connec­ting to Google in this way, Google can deter­mine from which website your request has been sent and to which IP address the direc­tions are transmitted.

If you do not agree to this proces­sing, you have the option of preven­ting the instal­la­tion of cookies by making the appro­priate settings in your browser. Further details can be found in the section about cookies above.

In addi­tion, the use of Google Maps and the infor­ma­tion obtained via Google Maps is governed by the Google Terms of Use https://policies.google.com/terms?gl=DE&hl=en and the Terms and Condi­tions for Google Maps https://www.google.com/intl/de_de/help/terms_maps.html.

Google also offers further infor­ma­tion at

https://adssettings.google.com/authenticated

https://policies.google.com/privacy